Universities depend on Merlin to Streamline Media Asset Management
- Brand Management for media campaigns
- Donor access to assets for Alumni Fundraising
- Access managed thru roles and permissions
- Batch processing (upload, download and edit)
- Direct sharing of digital assets to Social Media
- Easily share assets with agencies and printers
MerlinOne provides higher education institutions with digital asset management software to centralize, manage, and share digital assets internally (within departments) or externally for school campaigns and fund raising efforts. No matter what your role is, we provide easy-to-use tools so that communications, alumni, photo, and multi-media teams can work collaboratively to ensure the correct content is published to the right media outlet, at the right time.
How can DAM Software help Communications?
- Easily manage and share assets to departments or outside agencies from a central library.
- Rights manage your files-attach model releases or expire old material.
- Manage your school’s brand efficiently so the correct marketing assets are always used.
- Get the correct images and materials to distribute to donors, social media or campaigns.
- Collaborate among your teams, quickly review, approve and distribute.
- Adobe Creative Suite integration ability to access the DAM from Adobe applications.
- Ability to upload digital assets directly into creative projects.
How does DAM Software help with Alumni Marketing?
- Quickly find photos of important donors.
- Direct tweets to donors from the DAM.
- Self-service and fast access to branded materials.
- Efficiently share projects with print agencies.
- Private area for your event images and videos.
How does DAM Software help with the management of Photos and Images?
- Upload Photos and Videos directly to the DAM from any school event or venue.
- Add additional metadata on input or once in the DAM.
- Batch metadata editing tools.
- Image compare screens are great for viewing.
- Slide show view for presentations.
- Star rate and color code your selects.
- Attach model releases to images.
How does DAM Software help with distribution to Social Media?
- Quickly find any branding, messaging, image or video you need.
- Get images to social media during school events or venues.
- Export directly to FaceBook, Twitter or YouTube.
- Watermark on export.
- Rights management to make sure you are compliant.
- Ability to track the history of where the assets were exported.
How does DAM Software help with the Web and Content Management System?
- Quickly locate the image or video you need.
- Easily make video clips or screen capture from videos without linear editing tools.
- Annotate and mark-up videos.
- APIs to find and download files from your CMS.