Press - Electronic Tearsheets

The Seattle Times & Seattle Post Intelligencer Select MerlinOne for Electronic Tearsheets

Quincy, MA, August 13, 2007 - After an extensive period of careful and insightful research – time to study the market, evaluate vendors and analyze the many approaches and offerings for electronic tearsheets – the Seattle Times Company opted for the MerlinOne E-Sheets® service.

Jonathan G. Tolton, Traffic and Planning Manager for The Seattle Times said, "After a thorough review of electronic tearsheet solutions on the market, The Seattle Times Company chose MerlinOne due to their software architecture, strong technical support and documentation, and for being a recognized leader in the industry, which will help foster strong relationships with our advertising customers."

"It is always gratifying to have your product selected. It is especially gratifying when you are selected as the result of such a comprehensive evaluation project, done by a group dedicated to getting the details right," said John Harrison, VP of Sales & Marketing at MerlinOne. "Advertisers will be glad as well. Regional and national advertisers like the convenience of managing their electronic tearsheets easily across multiple papers. As part of the joint operating agreement, both The Seattle Times and the Seattle Post Intelligencer will be available on E-Sheets. Adding both Seattle papers increases the strong presence of E-Sheets among major markets nationwide, and especially so on the West Coast, making it that much easier for advertisers to work with newspapers," said Harrison.

The Seattle papers are expected to go live on the E-Sheets electronic tearsheet service later in the fall.

About E-Sheets - E-Sheets is the largest electronic tearsheet service of its type, currently hosting over 80 million US ads and 8 million pages for 1.5 million advertisers. With a single login, advertisers can view and manage their ads and tearsheets across multiple publications. Newspapers and advertiser data is always secure, controlled and confidential. To E-Sheets, newspapers can add LiveInvoice to send electronic invoices with click and pay features and AdReady for ad proof/verification.

About MerlinOne - MerlinOne, Inc. is a leading provider of digital asset management systems and electronic document discovery platforms. E-Sheets® is the foremost electronic tearsheets service. The Merlin picture desk management solution has over 140 major installations at corporations like The New York Times, The Washington Post, Chicago Tribune, USA Today, Harvard University, Pfizer, Habitat for Humanity and The White House. MerlinOne technology helps companies manage photos, text, graphics, PDFs, multimedia and e-discovery material.

Press Contact
David Farrell
Phone: 617.237.2363
Email: