Press - Electronic Tearsheets

The San Diego Union-Tribune Chooses MerlinOne E-Sheets Electronic Tearsheet Service

Quincy, MA, April 19, 2007 - MerlinOne, Inc. announced that another major metro newspaper, The San Diego Union-Tribune, has joined the E-Sheets® electronic tearsheets service.

"After an extensive evaluation, we chose Merlin E-Sheets because of the one-stop convenience it will provide our advertisers," said Kimi L. Moore-Macias, Union-Tribune Advertising Operations Manager. "We like the fact that advertisers, both local and national, will be able to view their ad on the morning of publication."

Other E-Sheets electronic tearsheets affiliates in California include Los Angeles Times, San Francisco Chronicle, San Jose Mercury News, Fresno Bee, Modesto Bee, and the Sacramento Bee.

"Making it easy for advertisers to work with newspapers is a big part of the E-Sheets story. Now San Diego area advertisers will see how easy it is to get electronic tearsheets on-line. And as a shared resource, the site will become even more indispensable for advertisers who place ads in multiple metro California markets." said John Harrison, VP of Sales & Marketing at MerlinOne.

About the Union-Tribune Publishing Company - Established in 1868, the Union- Tribune Publishing Co. is San Diego County’s leading local media company, with products reaching more than 60 percent of all San Diegans each week. The San Diego Union- Tribune, serving San Diego County, has a daily circulation of more than 335,000, with more than 755,000 readers; Sunday circulation is nearly 420,000, with readership of more than 935,000. The newspaper’s Web site, SignOnSanDiego.com, is the leading online source for local news, entertainment information and classifieds in San Diego, with more than 35 million page views and 2.5 million unique users in a typical month. Other products include Enlace, the weekly Spanish-language news publication with the largest distribution in San Diego County, and Today’s Local News, which distributes more than 70,000 copies in north San Diego County.

About MerlinOne - MerlinOne, Inc. is a leading provider of digital asset management systems and electronic document discovery platforms. E-Sheets® is the foremost electronic tearsheets service. The Merlin picture desk management solution has over 140 major installations at corporations like The New York Times, The Washington Post, Chicago Tribune, USA Today, Harvard University, Pfizer, Habitat for Humanity and The White House. MerlinOne technology helps companies manage photos, text, graphics, PDFs, multimedia and e-discovery material.

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